Zendaya‘s got a major win to celebrate … her new tennis movie “Challengers” is on pace to smash the competition at the box office — though audience reaction seems more mixed.

Deadline reports the movie’s headed for a $15.2 million opening … nearly doubling the next highest opening — that movie’s called “Unsung Hero,” and the trade publication says is headed for an $8 million weekend.

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The outlet’s telling “Challengers” producers to hold their horses though … ’cause $15 million’s pretty far from the reported $50+M budget this flick carries.

And, in case you’re wondering … Deadline says PostTrak — a data company that talks to movie audiences as they leave the theater — confirmed people are coming out to see Zendaya. They say 55% of respondents came because of her.

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But, whether those audiences enjoyed the flick … kinda unclear at this point. According to Rotten Tomatoes, 88% of critics enjoyed the movie — much higher than the 77% of audience members who said the same.

77% is still pretty high … but — with a movie this anticipated — 1 in every 4 reviewers bombing the flick doesn’t exactly bode well for attracting future audiences.

Of course, many know the movie from the sexual tension in the trailer … including a scene where two men kiss Zendaya’s neck. It’s been on people’s calendars for a while now because of it — and, perhaps early audiences built the flick up too much in their heads.

Bottom line … this weekend’s box office match is done — but, some viewers are already labeling the movie a fault!!!